Classic page builders produce templates. Headless CMS editors produce JSON. Laioutr Studio produces production-ready frontends, visually editable, backend-agnostic, performance-optimized out of the box. This is the composition layer of an Agentic Frontend Management Platform. And it looks like a page builder because it's meant to feel like one too.
COMPOSABLE VISUAL PAGE BUILDER REIMAGINED
Composable visual page builder. Without limits.
With Laioutr Studio you get a visual page builder that doesn't stop where the fun begins.
Page Builder
Full design freedom.
With Laioutr Studio you get the freedom of a visual page builder together with your preferred Content Management System. This is what a truly composable frontend without limits feels like.
Page Builder
Full design freedom.
With Laioutr Studio you get the freedom of a visual page builder together with your preferred Content Management System. This is what a truly composable frontend without limits feels like.
Visual
Marketing, design and engineering work in the same editor without a code hand-off.
Composable
Components connect to any backend (Shopify, Shopware, OXID, ...) and to any data service.
Production-ready
What you see in the editor is what goes live, performance- and a11y-optimized out of the box.
NOT ENOUGH
Why classic page builders aren't enough in commerce.
Page builders have been around for over 15 years. They were great for marketing sites and simple websites, but in the modern commerce stack they fail on three points.
They are vendor lock-in with a visual interface
Webflow, Wix, Elementor produce proprietary HTML / CSS that only runs on their platform. Anyone who migrates starts over. In a commerce stack with constantly changing tools, that's a no-go.
They can't do backend data mapping
Classic page builders think in static pages. Product lists, category filters, customer state, internationalization, everything that is essential in commerce, either doesn't work at all or only with hacks.
They ship performance problems out of the box
Page builders generate code bloat, nested HTML, redundant CSS, plugin sprawl. LCP > 3 s is not the exception but the standard. In commerce, that measurably costs conversion.
Page Builder
Full design freedom.
With Laioutr Studio you get the freedom of a visual page builder together with your preferred Content Management System. This is what a truly composable frontend without limits feels like.
Page Builder
Full design freedom.
With Laioutr Studio you get the freedom of a visual page builder together with your preferred Content Management System. This is what a truly composable frontend without limits feels like.
COMPOSABLE
Four pillars that make Studio a composition platform.
Page builders have been around for over 15 years. They were great for marketing sites and simple websites, but in the modern commerce stack they fail on three points.
Visual editing with composable depth
Drag-and-drop, just as you'd expect, connected to your CMS system, your commerce backend and your data sources. No entry is static, every component can be tied live to backend data.
Component-based, not template-based
Live preview in a real-time renderer
Connection to REST, GraphQL, custom APIs
Real-time team collaboration
Multiple people work in the same project at the same time without version conflicts. No "who saved last?" discussions. No lock comments in Slack.
Live cursors and live editing
Version history and rollback
Coming soon: Notes & Comments for team feedback and customer reviews directly in the frontend
Peak performance, at no extra cost
Studio produces lean, non-bloated code, what you build runs with green Core Web Vitals metrics. LCP under 1.5 s is not an optimization phase but the standard output.
Lean, no-bloat output
Edge-optimized delivery
WCAG 3.0 ready out of the box
Full control when you need it
Studio doesn't lock you in. You can extend every aspect with your own CSS, code, fonts and icons without leaving the platform, without a workaround.
Custom CSS at component and section level
Custom code in TypeScript
Custom fonts (WOFF, WOFF2, TTF, SVG, EOT, Adobe Fonts)
Custom SVG icons
Display Conditions
Smart display, rules.
Personalize every element with powerful, data-driven conditions. Create your own condition schemes by setting multiple conditions on a single element or customize your dynamic content design templates with conditions based on dynamic data.
Display Conditions
Smart display, rules.
Personalize every element with powerful, data-driven conditions. Create your own condition schemes by setting multiple conditions on a single element or customize your dynamic content design templates with conditions based on dynamic data.
Customization
When standard isn't enough, the depth of customization.
Page builders have been around for over 15 years. They were great for marketing sites and simple websites, but in the modern commerce stack they fail on three points.
Custom CSS
Extend every section, every component and every element with your own CSS. You control look and behavior at every level without leaving the platform.
Custom code in TypeScript
Integrate third-party tools like Google Analytics, write your own component logic in TypeScript and extend the platform wherever the standard isn't enough.
Custom fonts
Upload your own fonts in the common formats (WOFF, WOFF2, TTF, SVG, EOT), or connect Adobe Fonts directly for full brand consistency.
Custom SVG icons
Vector-based SVG icons that stay sharp at any size, load lightly and are fully customizable, brand icons included.
Compare differences | Klassischer Page-Builder | Laioutr Studio |
|---|---|---|
Klassischer Page-Builder vs. Laioutr Studio Page-Builder gibt es seit über 15 Jahren. Sie waren großartig für Marketing-Sites — aber im modernen Commerce-Stack scheitern sie an dem, was Studio heute liefert. | ||
Output Was am Ende auf der Seite landet — statische Seiten oder Production-Komponenten. | Statisches HTML, Plattform-spezifisch — funktioniert nur dort, wo es gebaut wurde. | Production-Komponenten, backend-agnostisch — laufen auf jedem Stack. |
Backend-Anbindung Wie eng der Editor mit Commerce-Daten, Produktkatalogen und APIs verbunden ist. | Wenig oder gar nicht — Commerce-Anbindung läuft über Hacks oder Custom-Plugins. | Native Anbindung an jedes REST-/GraphQL-Backend. Produkte, Filter, Customer-State direkt im Editor. |
Performance Wie schnell die fertige Seite tatsächlich läuft. | Code-Bloat durch verschachteltes HTML und Plugin-Wildwuchs — LCP > 3 s ist Standard, nicht Ausnahme. | Lean Output ohne Bloat — LCP unter 1,5 s ab Werk, Core Web Vitals automatisch grün. |
Personalisierung Wie Inhalte für Segmente, Regionen oder Kunden-States ausgespielt werden. | Plugin-basiert, oft fragil — bricht bei jedem Plattform-Update. | Display Conditions in jeder Komponente — Region, Sprache, Device, Customer Segment, Cart Value, Custom Data. |
Real-Time Collaboration Wie viele Personen gleichzeitig im selben Projekt arbeiten können. | Selten oder gar nicht — wer zuletzt speichert, gewinnt. | Mehrere Editor:innen gleichzeitig, ohne Versionskonflikte — Live-Cursor und Live-Edit. |
Customization Wie tief du den Editor an deine Anforderungen anpassen kannst. | Templates plus Plugin-Wildwuchs — Erweiterungen brechen bei jedem Update. | Custom CSS, TypeScript, Custom Fonts und Custom SVG-Icons — alles innerhalb der Plattform. |
Vendor-Lock-in Wie frei du bleibst, später auf andere Tools oder Stacks umzusteigen. | Hoch — proprietäres HTML, das nur in der Plattform läuft. Wer migriert, baut von vorne. | Niedrig — backend- und stack-agnostisch. Komponenten laufen auf deinem Hosting, nicht auf unserem Lock-in. |
Accessibility Wie WCAG-konform der Output ist — und ob du dafür extra arbeiten musst. | Optionales Plugin oder Eigenleistung — meist nachträglicher Sprint vor jedem Audit. | WCAG 3.0 Ready ab Werk — A11y ist im Komponenten-Layer eingebaut, nicht aufgepfropft. |
Cloud & Hosting Wo die fertige Seite läuft — und wer Hosting, CI/CD und Monitoring übernimmt. | Auf der Plattform gebunden — Hosting-Wechsel meist nicht möglich. | Eigene Cloud-Schicht inklusive — EU-Hosting verfügbar, Multi-Region-fähig, CI/CD und Monitoring eingebaut. |
ECOSYSTEM
Combine Studio with the Laioutr ecosystem.
Experience maximum efficiency through the seamless integration of your Studio into the Laioutr ecosystem. This smart connection bundles your creative resources, simplifies team collaboration and ensures a smooth, automated workflow – from the first design idea to the final layout.
LAIOUTR UI
Build faster with ready-made components
The Laioutr UI Library delivers curated, performance-optimized components for e-commerce frontends, from hero banners to filter lists. Available directly in Studio, no extra setup.
FAQ