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Laioutr vs. Alokai

Which frontend platform truly fits your e-commerce?

More and more e-commerce brands are switching from Alokai (formerly Vue Storefront) to Laioutr

Discover why Laioutr is the faster, more complete, and more marketing-friendly choice for modern composable commerce projects, with no custom-build marathon, no hunt for Vue/React specialists, and no Studio gap for your marketing teams.

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WHY SWITCH

A switch that makes sense

Laioutr fully replaces the frontend layer of your composable commerce architecture — faster to launch, more open in the stack, more transparent in pricing.

Pricing Plans Comparison
Compare differences
Alokai
Laioutr
Stack-Flexibilität & Backend-Anbindung
Wie offen und stack-unabhängig ist die Frontend-Plattform — und wie viele Commerce-Backends werden nativ unterstützt?
Composable / Headless Architektur
API-First-Architektur, die Frontend und Backend entkoppelt.
Backend-agnostisch (mehrere Commerce-Engines)
Funktioniert die Plattform mit mehr als einem Commerce-Backend?
~4 native Connectors
commercetools, Adobe Commerce, Shopify, BigCommerce
19+ Backends
Nativ vorintegriert
Native Shopify-Integration
Direkte, vorgebaute Anbindung an Shopify ohne Custom-Build.
Native Shopware-Integration
Direkte, vorgebaute Anbindung an Shopware ohne Custom-Build.
Community / Shopware-PWA
Native commercetools-Integration
Direkte, vorgebaute Anbindung an commercetools.
Native SAP / Adobe / Salesforce Commerce Cloud
Direkte Anbindung an Enterprise-Commerce-Plattformen ohne Custom-Build.
Teilweise
Nur Adobe Commerce nativ
Bring Your Own Backend
Eigene oder weitere Backend-Systeme über offene Schnittstellen einbinden.
Custom-Middleware
Implementierungs-Aufwand erforderlich
App Store + Orchestr
Self-Service möglich
Time-to-Market
Wie schnell ist ein produktiver Storefront live — vom Projektstart bis Go-Live?
Vorgefertigte Themes für schnellen Start
Produktive Storefront-Vorlagen, die sofort einsatzbereit sind.
Boilerplate
Starter-Templates ohne fertige Themes
UI Component Library out-of-the-box
Vollständige Komponenten-Bibliothek für sofortige Produktivität.
Storefront UI
Code-Library für Entwickler
Laioutr UI
Vollständige UI-Library inklusive
Visueller Page Builder für Marketing-Teams
Drag-and-drop-Editor für Inhalte und Layouts ohne Code.
Storefront-Launch in Wochen statt Monaten
Time-to-Live für ein produktives Storefront-Setup.
Dev-Projekt
Typisch 4–9 Monate
4–8 Wochen
Mit Themes & UI-Library
Multi-Brand / Multi-Market aus einem System
Mehrere Marken und Märkte zentral verwalten.
Custom
Implementierung in der Middleware
KI & Automation
Wie tief ist KI in der Plattform verankert — und welche Operations laufen automatisiert?
Eingebauter KI-Agent für Frontend-Operations
Nativer KI-Assistent für Content, Layout und Workflow-Automation.
Larry
Inkludiert ab Growth-Plan
AI-First Architektur
KI als Kern-Bestandteil der Plattform, nicht als nachträgliches Add-on.
Automatisierte Content-Synchronisation über Märkte
Inhalte über Sprachen, Märkte und Marken hinweg synchronisieren.
Custom
Conversational / Agentic Commerce ready
Vorbereitet für KI-Agenten und konversationelle Shopping-Erlebnisse.
Custom
Hosting, Compliance & DACH-Fokus
Wo werden eure Daten gehostet, welche Compliance-Standards werden erfüllt — und wie sieht der DACH-Markt-Fokus aus?
EU-Hosting (Frankfurt / EU-Datacenter)
Datenhaltung innerhalb der Europäischen Union.
Alokai Cloud
International, nicht primär EU-fokussiert
Laioutr Cloud, EU
Bring Your Own Hosting
Eigene Hosting-Umgebung statt Plattform-Cloud.
Hosting auf Vercel-Partnern verfügbar
Deployment auf Edge-Hosting-Anbietern.
DSGVO-konforme Datenhaltung
Datenverarbeitung gemäß europäischer Datenschutz-Grundverordnung.
WCAG 3.0 ready
Vorbereitet auf den neuesten Web-Accessibility-Standard.
Nicht beworben
Deutscher Founder-Support
Direkter Kontakt zu den Gründern bei strategischen Fragen.
DACH-spezifisches Customer Success Team
Lokales Team mit Marktverständnis für Deutschland, Österreich und die Schweiz.
Support & Onboarding
Wie schnell und persönlich ist der Support — und wie strukturiert läuft das Onboarding?
Strukturiertes Onboarding inklusive
Geführter Setup- und Migrationsprozess als Bestandteil des Plans.
Aufpreis
Über Enterprise-Service-Paket
Customer Success Manager (Enterprise)
Dedizierte Ansprechperson für strategische Begleitung.
Aufpreis
Slack Connect-Support
Direkter Support-Kanal über Slack statt Ticket-System.
Eingeschränkt
Founder-Kontakt erreichbar
Direkter Draht zu den Gründern bei Eskalationen.
Reaktionszeit-SLAs auch im Mittelstands-Plan
Garantierte Antwortzeiten ohne Enterprise-Vertrag.
Enterprise-Only
Ab Pro-Plan
Preis-Struktur
Wie transparent, fair und vorhersehbar ist die Preisgestaltung?
Transparente Plan-Struktur auf der Website
Pläne und Leistungsumfang öffentlich einsehbar.
Open Source / Enterprise nur Custom-Quote
Growth / Pro / Enterprise
Pläne ansehen
Einstiegs-Plan unter Enterprise-Niveau
Auch für Mittelstand und wachsende Marken zugänglich.
Open Source
Self-Service, Dev-Last beim Kunden
Growth
Für den ersten Composable-Storefront
Monatliche Kündbarkeit
Flexibilität ohne langfristige Vertragsbindung.
Eingeschränkt
Page-View-basierte Skalierung statt Nutzer-Pricing
Preise wachsen mit eurem Traffic, nicht mit der Team-Größe.
Custom
Add-ons & versteckte Kosten
Wie planbar bleibt die Total Cost of Ownership?
Häufig
Vue/React-Dev, DevOps, Cloud-Add-ons
Minimal

All data is based on publicly available information, insights from sales conversations with DACH e-commerce brands, and our own platform testing. As of April 2026. Alokai features may have evolved since then.

Top 3

reasons for Laioutr

Truly stack-independent.

Whether it's Shopify, Shopware, SAP, commercetools, Adobe Commerce, or Salesforce Commerce Cloud, Laioutr connects natively to more than 19 commerce backends. With Alokai, you wire up each backend yourself via connectors and middleware. With Laioutr, your architecture stays open, swappable, and future-proof.

Live faster, without a custom build.

Ready-made themes, a comprehensive UI library, and a visual page builder get you live in weeks, not quarters. Alokai projects usually start with an empty repository and a custom-build phase on Storefront UI. With us, you start from a productive foundation and adapt, instead of building from zero.

DACH-first support & fair pricing

German-language support, direct founder contact, GDPR-compliant EU hosting, and a transparent plan structure that starts as early as the Growth plan. Alokai is developer-first and open source, so the real costs and effort show up in Vue/React development, DevOps, and Alokai Cloud add-ons. We give you enterprise depth without enterprise friction.

WHY WE USE LAIOUTR

What other customers say about us

"The frontend is the key to successful digital experiences — and for us, Laioutr is the decisive lever for consistently unlocking that potential. Using AI, we improve performance, automate processes, and craft personalized interactions that noticeably boost engagement, loyalty, and conversions. We can roll out new ideas fast, optimize based on data, and give our customers an experience that stands out from the competition. The collaboration is a genuine partnership — fast and on equal footing."

DB
Daniel B.

"In e-commerce, performance and conversion decide success or failure – and that's exactly where Laioutr delivers. Since deploying the platform, our storefronts load noticeably faster, with clear effects on Core Web Vitals, bounce rates, and conversion. We can roll out new landing pages, campaigns, and product worlds in days instead of weeks, without tying up developer resources. That gives us the speed today's market demands. Working with the Laioutr team is pragmatic, data-driven, and on equal footing – that's how modern frontend should work."

MT
Marcel T.
FREQUENTLY ASKED QUESTIONS

Still have questions about Laioutr vs. Alokai?

We handle the migration together with your team: existing storefront components (Vue/Nuxt or React), Storefront UI customizations, middleware configurations, and backend connectors are assessed and carried over. In most cases we resolve the custom-build portions of Alokai projects with native Laioutr means, and the rest runs as an app in the Laioutr App Store. Thanks to themes and the UI library, most of the original setup falls away, so most migrations go productive in a few weeks.

Yes. commercetools is one of 19+ pre-integrated backends in Laioutr. Just as Alokai builds on commercetools via connectors, Laioutr connects natively, without a separate connector repository and without its own middleware configuration. You keep your commerce stack and only swap out the frontend layer.

Storefront UI is a component library for developers, building blocks assembled in code. Laioutr Studio is a full-fledged visual page builder for marketing teams. With Alokai, developers build the page structures and marketing only maintains content. With Laioutr, marketing and content teams work directly in Studio via drag-and-drop, with no dev ticket and no deploy cycle.

Standard replatformings on an established backend (Shopify, Shopware, commercetools, Adobe Commerce, etc.) go productive with Laioutr in four to eight weeks. Alokai projects are set up as software development undertakings and typically run four to nine months, because your developers build the storefront themselves with Storefront UI, middleware, and connectors.

Laioutr hosts on Laioutr Cloud (EU, Frankfurt, GDPR-compliant), on Vercel, or in your own hosting environment (Bring Your Own Hosting), as you prefer. We offer WCAG 3.0 Ready, a DPA on request, and EU data residency, which matters for regulated industries (DORA, financial services, public sector). Alokai Cloud is available but isn't primarily tailored to the DACH compliance context.

Yes. Laioutr is built natively for multi-brand and multi-market scenarios: central management, granular roles, and up to unlimited projects and domains on the Enterprise plan. Alokai supports multi-site setups, but mostly as a custom implementation in the middleware, with the corresponding development and maintenance effort.

We publish our plans transparently on our pricing page. Three plans (Growth / Pro / Enterprise) cover everything from a single storefront to a global brand portfolio. Alokai is formally free under the open-source model, but the real costs arise via Vue/React development, DevOps, and Alokai Cloud add-ons. For the Enterprise edition, Alokai only provides pricing via a sales quote, so a direct list-price comparison is only possible after an individual quote request.

On the Pro plan you get guaranteed response SLAs, and on the Enterprise plan a dedicated Customer Success Manager on top. Slack Connect, direct founder contact, and German-language support are unique in the DACH market. Alokai offers community support for the open-source edition and enterprise support for the paid edition, both without a dedicated DACH team.

Yes. Our Switch Program supports brands moving away from an existing frontend platform: an architecture workshop, a migration plan, theme adaptation to your design system, and hands-on guidance through to go-live are standard. Specifically for Alokai projects, we assess which custom components can be moved directly into Laioutr Studio and which live on as an app in the Laioutr App Store.

Reusable components, design tokens, and content can be carried over into Laioutr. The Laioutr UI library lets you map your existing design system, whether you worked with Storefront UI in Vue/Nuxt or in the React variant. Custom logic from your Alokai middleware is assessed in the migration workshop: we handle most of it with native Laioutr means, and the rest runs as an app in the Laioutr App Store.