Platform by role   CRO specialist   hero

Test, iterate, lift conversion — on a weekly cadence instead of quarterly.

Build variants and landing pages yourself, run A/B tests, and personalize content — right in the live storefront. Fast iterations and built-in performance deliver measurably better conversion.

For CRO & growth teams

What does conversion optimization look like on Laioutr?

Laioutr is your frontend platform: you build variants from reusable building blocks, test them against each other, and roll out the winners — without a developer ticket for every hypothesis. Testing faster means learning faster.

Personalisierung und AB testing
A/B testing

Build and test variants — without a dev ticket

Create page and element variants visually and pit them against each other as A/B tests. You control the hypothesis, traffic split, and analysis yourself — iterations take hours, not sprints.

Definition personalisierung bei laioutr
Personalization

The right message for the right audience

Serve content, offers, and landing pages by audience. Personalization runs right in the editor — no detour through IT and no separate tool.

Paltform by system   ecommerce   corewebvitals desktop
Performance & speed

Fast pages that don't slow conversion down

Core Web Vitals, SSR, and lean delivery are built in — fast pages convert better. And because new variants go live in minutes, you test more in the same time.

How you work with Laioutr

1.

Form a hypothesis

Define the goal and metric — what do you want to improve?

2.

Build the variant

Compose an alternative from building blocks, visually and fast.

3.

Run the A/B test

Split traffic and test the variants against each other in the real context.

4.

Roll out the winner

Publish the best variant — and start the next hypothesis.

Ab testing mit analytics stack
Ecosystem

Everything for fast optimization cycles

A/B testing, personalization, reusable building blocks, SEO/GEO, and Core Web Vitals performance — plus AI support to generate variants and copy faster.

No. You build variants and set up tests yourself — visually in the live storefront. The team provides the building blocks; testing and rollout you do without a ticket.

In minutes to hours: compose a variant from building blocks, set the traffic split, launch the test. Iterations take hours instead of sprints.

Yes. You serve content, offers, and pages by audience — right from the editor, without a separate personalization tool.

Fast pages reduce bounces and lift conversion. Core Web Vitals, SSR, and lean delivery are built in — without you having to worry about the technology.

Through test analysis and connected analytics, you see which variant wins — and roll it out with a single click.

Book a demo mobile
Llamada estratégica

¿Listos para convertir su frontend en una capa de control?

Muéstranos tu stack, tu roadmap, tu escenario de replatforming, y te mostraremos cómo encaja Laioutr, cuánto cuesta y qué tan rápido puedes estar en producción.

"Después de 30 minutos supimos que Laioutr hace viable nuestro replatforming." - Daniel B., CEO, hygibox.de

SEO / GEO / AEO Ready
Rendimiento y Core Web Vitals
WCAG 3.0 Ready
Seguimiento & Analytics
Consistencia de marca