Replatforming a Intershop Frontend Without Touching the Backend

Teams on Intershop often have a backend they are happy with and a frontend that has become the bottleneck: slow for marketing, behind on Core Web Vitals, or costly to maintain. Because Intershop is headless, you can renew the frontend in phases on the REST API (intershop.REST) while the backend stays exactly as it is.

Why phased beats big-bang

A full frontend rebuild is a large, risky program. The REST API (intershop.REST) already decouples frontend from backend, so you can move route groups one at a time and validate each against the live API before the next.

Phased replatforming on the REST API (intershop.REST)

Phase 1: stand up the new Laioutr frontend against the REST API (intershop.REST) for a contained scope, for example content and landing pages
Phase 2: migrate category and product pages, validating API responses against the live catalog
Phase 3: move cart and checkout, the highest-risk flows, with parallel running and measurement
Phase 4: cut over remaining routes and retire the old frontend

At every phase the Intershop backend stays untouched. You change how data is rendered, not where it lives.

The rollback plan matters

Each phase has a defined scope and a rollback path: routes can point back to the previous frontend if a phase regresses. Performance and accessibility are validated per phase.

What you gain

Marketing autonomy through a visual page builder, no engineering ticket per banner
Lighthouse 100 target and Core Web Vitals out of the box
WCAG 3.0 and BFSG handled at the platform level
Backend optionality preserved

FAQ

Can we run Laioutr alongside our current frontend?

Yes. During transition both consume the same REST API (intershop.REST), so you can migrate gradually.

Is the Intershop backend modified?

No. Replatforming happens at the frontend layer on the API. Backend and data stay in place. See the Intershop pillar page or book a scoping call.

Replatforming a Intershop Frontend Without Touching the Backend

Why phased beats big-bang

Phased replatforming on the REST API (intershop.REST)

The rollback plan matters

What you gain

FAQ

Can we run Laioutr alongside our current frontend?

Is the Intershop backend modified?

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