The Shop System for demanding E-Commerce Projects with Deadlines
For every industry and segment there are specific e-commerce solutions based on OXID technology.
OXID serves as the basis for your webshop projects
The OXID eShop is an online shop system, which is one of the leading e-commerce systems in DACH with the experience of 20 years of e-commerce and thousands of installations of well-known customers.
Stability
The OXID eShop #works stable and reliable. Be it large amounts of data or peak times with countless requests in a very short time. In countless projects based on OXID eShop, all conceivable scenarios have already been mastered.
Extensive Features and Interfaces
Whether B2C or B2B, OXID eShop already comes with an rich selection of features for daily business in e-commerce. For more details, take a look at our features page.
Degrees of Freedom
OXID eShop is simply and highly customizable. This means that your solution adapts to you and not you to your solution.
Let’s get to work
Contact our team today to learn how Laioutr can help you build the sustainable frontend future of tomorrow.
Laioutr is the all-in-one frontend layer for composable commerce
Laioutr is the all-in-one frontend layer for composable commerce, whether on OXID or other platforms. It enables faster go-lives, visual editing, and performance-optimized delivery, without hiring an army of developers.
OXID Headless gives full backend freedom but no frontend layer, meaning longer time-to-market and higher implementation cost.
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OXID
Template
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Laioutr
Frontend Management Platform (FMP)
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OXID
Template |
Laioutr
Frontend Management Platform (FMP) |
|
|---|---|---|
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Architecture
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Monolithic, PHP-based templating tightly coupled to OXID backend |
Visual editor for business Decoupled, API-first architecture built for composable commerce |
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Frontend Framework
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Smarty / PHP Templates |
Modern Vue.js component system (Next/Nuxt-based) |
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Performance & SEO
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Server-side rendering only; limited edge optimization |
Hybrid SSR + Static + Edge rendering with automatic caching and Core Web Vitals optimization |
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Scalability
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One storefront per instance |
Multi-market and multi-brand architecture within a single system |
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Development Speed
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Developer-heavy; every change requires code |
Visual management interface for content and marketing teams – faster go-live times |
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Design Flexibility
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Fixed templates, limited UI variation |
Fully modular design system using design tokens for branding consistency
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Time-to-Market
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Weeks or months for updates |
Launch new landing pages or campaigns in minutes
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Compliance
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Manual accessibility and GDPR configuration |
WCAG 3.0 and GDPR compliance built-in |
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Maintenance Effort
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High — requires developer intervention for each update |
Low — Laioutr continuously updates framework, components, and dependencies |
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CMS Integration
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Basic CMS functionality within OXID backend |
Connect any content source (Storyblok, Contentful, etc.) via APIs
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Hosting & Deployment
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Self-hosted, often on dedicated infrastructure |
Cloud-based edge hosting included for instant global delivery |
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Design Consistency
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Varies across projects; manual styling |
Design tokens guarantee consistent visual identity across markets
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Team Collaboration
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Developer-centric; limited business autonomy |
Cross-functional collaboration, marketers, designers, and developers in one platform
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Total Cost of Ownership (TCO)
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Rising over time with maintenance and rebuilds |
Predictable, lower long-term TCO with continuous product updates
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Frequently Asked Questions
Laioutr is a Frontend Management Platform (FMP) that replaces traditional, template-based storefronts with a modern, API-connected frontend.
When connected to OXID eSales, Laioutr consumes all commerce data (products, categories, carts, checkout, etc.) via APIs and displays it through a high-performance Vue.js frontend.
The result: a faster, scalable, and easier-to-manage OXID shop frontend, without touching the backend.
No. Laioutr integrates directly with your existing OXID APIs and data structure, so you keep your entire backend setup, including products, orders, and workflows.
You simply add Laioutr as a frontend layer on top, bringing modern performance, visual control, and design flexibility without a replatform.
With Laioutr, you get:
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A modern composable frontend built on Vue.js
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Visual page management for marketing and content teams
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WCAG 3.0 accessibility and GDPR compliance out of the box
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Faster time-to-market for campaigns and design updates
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Lower long-term maintenance costs and improved scalability
It’s the easiest way to modernize your OXID store without rebuilding it entirely.
Yes. Laioutr supports multi-market and multi-brand architectures from a single platform.
You can manage all storefronts visually, apply global design tokens for consistent branding, and localize content for each region, all without duplicating code.
Laioutr frontends are edge-deployed, cached globally, and automatically optimized for Core Web Vitals. That means faster load times, better SEO rankings, and a smoother customer experience across all devices and regions.
Unlike static templates that require manual updates, Laioutr is a continuously evolving product.
You receive framework updates, component improvements, and performance optimizations automatically — ensuring your OXID frontend stays modern, compliant, and stable long-term.
Absolutely. Laioutr was built for composable architectures.
You can connect your preferred CMS (e.g. Storyblok, Contentful), search engines (e.g. Algolia, Google Vertex AI), or personalization tools directly via APIs — extending your OXID commerce experience easily.
Laioutr is ideal for:
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OXID merchants looking to modernize their storefront without replatforming
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Agencies building faster, scalable headless frontends for OXID clients
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Enterprise brands managing multiple OXID shops across markets
If you want speed, flexibility, and a future-ready frontend, Laioutr is the perfect layer for OXID.
Let’s get to work
Contact our team today to learn how Atlas can help you build the sustainable future of tomorrow.
Modernize Your OXID Storefront with Laioutr, the Future-Ready Frontend Layer for OXID eSales
The eCommerce world is changing faster than ever and OXID eSales remains one of the most trusted commerce platforms in Europe.
But while OXID’s backend provides stability and scalability, its default template system often limits creative freedom, speed, and long-term flexibility.
That’s where Laioutr comes in.
Laioutr is a Frontend Management Platform (FMP) built to bring modern, composable frontends to established commerce systems like OXID eSales. It connects directly to your OXID backend via APIs, transforming your existing store into a fast, flexible, and visually manageable headless storefront, without rebuilding your entire stack.