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About Us

Bringing the High-end of Frontend to everybody of the World

Our team of Laioutr built Laioutr to
get your company to the top performing E-Commerce Business it deserves, without need of permanent custom frontend development..

About Us

We Live by Our Values

Customer First

Only a successful customer-business will make us a successful company.

Always deliver

We care about delivering value quickly, choosing incremental progress over perfection.

One Team

We define success beyond profit, emphasizing respect for our team, customers, and community through inclusivity, diversity, and integrity.

Respect

We communicate with our team and customers in a clear, timely, and transparent manner.

Fail is Okay

We embrace bravery, curiosity, and ambition—and view mistakes as progress.

About Us

Meet the Team

image

Marcel

CEO & Co-Founder

Sebastian

Sebastian

CTO & Co-Founder

Maike

Maike

CPO

Carolin

Caro

Senior UX Engineer & Conversion Specialist

Our Mission

Make frontend fun again.

About us

Laioutr – The Frontend Management Platform for Headless E-Commerce

Laioutr is pioneering a new software category purpose-built for the modern e-commerce stack: Frontend Management Platforms. As brands and retailers increasingly adopt headless architectures to unlock flexibility and performance, they face a new challenge—how to efficiently manage, optimize, and scale their storefronts without reinventing the frontend from scratch every time. That’s where Laioutr comes in.

We provide a visual, component-based platform to build, manage, and deploy high-performance e-commerce frontends—without sacrificing the freedom and power of headless. Our no-code/low-code builder, component library, and backend integrations make it radically faster for teams to launch and iterate commerce experiences across devices and markets.

Unlike legacy CMS platforms or traditional page builders, Laioutr is designed for composable commerce. We integrate deeply with modern e-commerce backends like ShopifyShopware, and Composable Commerce platforms (via API), allowing merchants and agencies to connect product data, search, personalization, and third-party services into a unified frontend layer—visually and modularly.

What makes Laioutr different:

Frontend as a Service: Hosting, deployment, performance monitoring, and CI/CD workflows built-in.

Visual Page Builder: Create and rearrange components like hero banners, product grids, filters, and content blocks using a live editor—with full design control and no hardcoded templates.

Composable Architecture: Integrates with any headless backend, PIM, search service, or checkout flow via API and visual configuration.

Pre-built Apps & Components: Reduce time-to-market with ready-to-use integrations for search, tracking, recommendations, and more.

Developer Freedom, Marketer Speed: Developers can extend with custom components and logic, while marketers can build pages without breaking the system.

Built-in Performance: Lighthouse 100-ready out of the box, with Core Web Vitals and accessibility baked into every design block.


Defining a New Category: Frontend Management Platforms

Laioutr defines and leads the category of Frontend Management Platforms (FMPs)—software that abstracts the complexity of headless frontend development while preserving its benefits. FMPs bridge the gap between developer flexibility and marketing agility, offering a structured way to manage frontend code, content, design systems, and integrations in a unified environment.

In a headless world, the frontend becomes the customer experience layer. It must be fast, flexible, localized, personalized, and measurable. Laioutr makes this possible—without rebuilding from zero.

Who it’s for:

E-Commerce Brands going headless to escape the limitations of rigid templates.

Agencies & Developers who want scalable, maintainable frontends for multiple clients.

Marketers who want autonomy over content and campaigns—without breaking things.

Join the shift to composable commerce with a smarter, faster way to build storefronts.

Laioutr — The Frontend, Managed.

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Let's build something great together — drop us a line!

Ready to elevate your experience? We're just a message away. Have questions or ideas? We’re all ears — let’s connect!