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Laioutr and valantic Announce Strategic Partnership to Accelerate Composable Commerce
Frontend Management Platform Laioutr joins forces with Europe's leading digital consultancy valantic to empower e-commerce businesses with faster, scalable frontend solutions.
Berlin / Munich, March 26, 2026 Laioutr GmbH, the pioneer of the emerging "Frontend Management Platform" (FMP) software category, and valantic, one of Europe's fastest-growing digital consultancies with over 4,000 employees and approximately €650 million in revenue, today announced their official partnership.
A Shared Vision for Business-Driven Commerce Frontends
The partnership is centered on a common goal: making high-performance, scalable, and business-centric frontend solutions accessible to commerce companies across the DACH region and beyond. By combining Laioutr's Frontend Management Platform with valantic's deep expertise in digital transformation and commerce consulting, the partnership delivers an end-to-end offering that empowers marketing and commerce teams to operate independently of IT bottlenecks.
"valantic represents world-class consulting and execution in digital commerce. Having a partner of this scale and reputation adopt our platform validates our vision: frontends must be driven by business teams, not IT departments," says Marcel Thiesies, CEO and Founder of Laioutr GmbH. "Together, we can help companies reduce their time-to-market from weeks to hours."
Why This Partnership, Why Now?
The e-commerce landscape is rapidly shifting toward composable commerce modular architectures where companies flexibly combine best-of-breed solutions. Yet while backend systems grow increasingly powerful, the frontend remains the bottleneck: slow campaign execution, high agency costs, and rigid structures hold businesses back.
Laioutr bridges this gap. As a Frontend Management Platform, Laioutr enables:
- Campaign launches in hours, not weeks without developer tickets
- Multi-market rollouts at the push of a button for new countries and languages
- Automated performance optimization with load times under 2 seconds
- Accessible components out-of-the-box, compliant with the European Accessibility Act
valantic, recognized as one of Germany's leading providers of Data & AI Services in the Lünendonk Study 2025/2026, brings the strategic consulting expertise to translate these technological capabilities into measurable business outcomes.
What This Means for Customers
Customers now benefit from an integrated consulting and implementation offering: valantic advises on commerce strategy and system selection, while Laioutr handles operational frontend management. The result: digital storefronts that are performant, scalable, and fully controllable by business teams.
About Laioutr
Laioutr is the Frontend Management Platform for Composable Commerce. With its Visual Page Builder, pre-built UI components, and integrated hosting, Laioutr empowers marketing and commerce teams to manage high-performance e-commerce frontends independently without relying on developers or agencies. Founded in Berlin, Laioutr serves mid-market brands and commerce agencies across DACH and Europe.
Learn more: www.laioutr.com
About valantic
valantic is one of Europe's fastest-growing digital consultancies. With more than 4,000 employees, valantic supports customers end-to-end across every stage of digital transformation from strategy and consulting to implementation, data, and AI. valantic was recognized as one of Germany's leading providers of Data & AI Services in the Lünendonk Study 2025/2026.
Learn more: www.valantic.com
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