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Laioutr and bitExpert AG Announce Strategic Partnership to Redefine High-Performance Storefronts for Composable Commerce
Berlin & Mannheim, Germany - Laioutr, the pioneer of the Frontend Management Platform (FMP) category, and bitExpert AG, a leading software house specializing in complex web applications and digital transformation, today announced a strategic partnership. This collaboration combines Laioutr’s innovative visual frontend orchestration with bitExpert’s deep engineering expertise in TypeScript, Nuxt.js, and Vue.js.
As the e-commerce market shifts toward headless and composable architectures, many enterprises face the "Frontend Bottleneck" where technical complexity slows down marketing agility. The partnership addresses this by providing a unified workflow: bitExpert delivers high-end, bespoke component engineering, while Laioutr provides the platform for marketing teams to manage, scale, and optimize these storefronts globally without writing a single line of code.
Technical Excellence meets Marketing Agility
Laioutr’s FMP is built on a modern Nuxt 3/4 and Vue.js stack, ensuring 100/100 Google Lighthouse scores out of the box. By joining forces with bitExpert renowned for their "pro-code" approach and contributions to the open-source community merchants can now leverage ultra-performant, SEO-optimized storefronts that are both brand-safe and infinitely scalable.
Marcel Thiesies, CEO and Co-Founder of Laioutr, adds: "We are thrilled to partner with bitExpert. Their reputation for mastering the Nuxt and Vue ecosystem is unmatched. Together, we are removing the friction between IT and Marketing, enabling brands to launch complex, multi-market storefronts in days instead of months."
Key Benefits of the Partnership:
Blazing-Fast Performance: Storefronts optimized for Core Web Vitals (LCP, CLS, and INP) using Nuxt’s Server-Side Rendering (SSR) and Edge-side capabilities.
Developer Freedom: bitExpert provides custom-built, reusable TypeScript components that integrate seamlessly into the Laioutr Studio.
Scalability: Effortless management of hundreds of international storefronts with centralized design tokens and market-specific layouts.
Future-Proof Architecture: A truly composable setup that works with any backend, including Shopify, Shopware, and commercetools.
The partnership is effective immediately, with several joint enterprise projects already in the implementation phase.
About Laioutr
Laioutr is the leading Frontend Management Platform (FMP) for modern commerce teams. Based in Berlin, Laioutr enables brands to bridge the gap between developer freedom and marketing speed. Its component-based approach and native integration with the headless ecosystem (Vue, Nuxt, TypeScript) make it the go-to solution for high-performance storefronts.
Website: www.laioutr.com
About bitExpert AG
bitExpert AG is a Mannheim-based software provider and consultancy with over 20 years of experience in digital transformation. Specializing in complex web applications, bitExpert combines "Pro-Code" excellence with innovative AI and E-commerce solutions to help international clients achieve sustainable digital growth.
Website: www.bitexpert.de