Laioutr Partners with Hygraph to Deliver Scalable Headless Content for Modern Frontend Architectures
Laioutr, the Frontend Management Platform for composable commerce, today announced a strategic partnership with Hygraph, the leading GraphQL-native headless content management system. This partnership enables brands and agencies to seamlessly combine Hygraph’s structured, API-first content platform with Laioutr’s frontend management and orchestration layer, creating highly flexible, high-performance digital experiences across all channels and markets.
Bridging Content and Frontend Management
As digital experiences become increasingly modular and distributed, companies are moving away from monolithic CMS architectures toward headless and composable setups. While Hygraph provides a powerful foundation for structured content modeling and delivery, Laioutr adds the missing layer on the frontend side: management, orchestration, and governance. Together, Hygraph and Laioutr allow teams to:
Manage structured content centrally in Hygraph
Deliver content via GraphQL APIs
Orchestrate content, commerce, and third-party data through Laioutr
Render experiences using reusable, component-based frontends
Manage layouts and pages visually without redeployments
Ensure performance, accessibility, and consistency at scale
This creates a fully composable architecture where content and frontend evolve independently without added complexity.
Faster Time-to-Market for Brands and Agencies
Traditionally, integrating a headless CMS into a custom frontend requires significant engineering effort. With Laioutr and Hygraph, this process becomes dramatically simpler. Agencies and in-house teams can now:
Reuse predefined frontend components connected to Hygraph content models
Launch new pages, campaigns, and markets faster
Reduce custom frontend glue code
Maintain consistent UX across all touchpoints
Scale content-driven experiences without frontend rebuilds
The result is a shorter time-to-market and a lower total cost of ownership for content-heavy and commerce-driven projects.
A Natural Fit for Composable Commerce
Both Laioutr and Hygraph are built around the same core principles: API-first, composable, and future-ready. Hygraph’s GraphQL-native approach enables precise, efficient content delivery, while Laioutr ensures that this content can be consumed, managed, and optimized across multiple storefronts and channels. The combination is particularly powerful in composable commerce stacks based on platforms such as Shopware, Shopify, Commercetools, Sylius, and Emporix, where content and commerce must work seamlessly together.
Partner Statements
💬 Marcel Thiesies, Co-Founder of Laioutr:
“Hygraph is one of the most advanced headless CMS platforms on the market. By partnering with Hygraph, we enable brands and agencies to connect structured content directly with managed, high-performance frontends — without reinventing the wheel.”
💬 Hygraph Partnership Statement:
“Laioutr adds an important frontend management layer to composable architectures. Together, we make it easier for teams to turn structured content into real, scalable digital experiences.”
Strengthening the Laioutr Ecosystem
The partnership with Hygraph further expands the Laioutr ecosystem of technology, solution, and service partners. It reinforces Laioutr’s mission to create a best-of-breed ecosystem for frontend management, where content, commerce, and experience can be combined freely without lock-in. By working closely with leading headless CMS providers like Hygraph, Laioutr ensures that customers can choose the tools that best fit their business while maintaining a consistent and manageable frontend foundation.
About Laioutr
Laioutr is a Frontend Management Platform for composable commerce. It enables brands and agencies to build, manage, and scale high-performance frontends across multiple backend systems through reusable components, API orchestration, and visual management. Laioutr integrates seamlessly with platforms such as Shopware, Shopify, Commercetools, Sylius, and Emporix, helping teams launch faster and operate more efficiently.
Learn more at: https://www.laioutr.com
About Hygraph
Hygraph is a GraphQL-native headless content management system that enables teams to model, manage, and deliver structured content across any channel.
With its flexible schema design and powerful API capabilities, Hygraph is trusted by global brands to power modern, content-driven digital experiences.
Learn more at: https://hygraph.com
