DYMATRIX

What is DYMATRIX?

DYMATRIX is a customer data and marketing automation platform, categorised as crm-marketing-email, used primarily by mid-market and enterprise retailers in the DACH region for CRM-driven campaign management.

How it works

It consolidates customer profiles from multiple sources, applies segmentation and predictive scoring, and triggers personalised communications across email, push, and other channels.

DYMATRIX with Laioutr

DYMATRIX is coming soon to the Laioutr App Store. Once available, it will connect to the Composable Digital Experience Platform to align customer data with Content Management workflows, and will support the Personalization capability for segment-driven frontend experiences.

Explore .

Frontend Insights