Mouseflow

What is Mouseflow?

Mouseflow is a session replay and behavioural analytics platform that records visitor interactions including mouse movements, clicks, scroll depth, and form interactions. It produces heatmaps and funnel reports that surface where users drop off or hesitate. This data feeds directly into Performance and Core Web Vitals investigations by revealing which UI elements create friction.

How it works

Mouseflow operates via a lightweight JavaScript snippet added to each page. Recording sessions are filtered by segment, page group, or sampling rate to manage data volume. Heatmaps aggregate interaction data across sessions into visual overlays. On the Agentic Frontend Management Platform, component-level data from Mouseflow can inform which variants to prioritise in subsequent A/B tests.

Mouseflow with Laioutr

Mouseflow is planned for the Laioutr App Store. Once available, teams will be able to activate Mouseflow recording on specific page templates or component variants through the platform's integration settings, without adding tracking code manually to each view.

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