What is Netcore Cloud?

Netcore Cloud is a customer engagement and marketing automation platform with capabilities spanning email, push, SMS, in-app messaging, and product experience. It serves digital commerce and media companies that need to coordinate multi-channel campaigns with on-site personalisation. Content Management and Personalization workflows benefit from having campaign triggers and on-site experiences managed in a unified data layer.

How it works

Netcore Cloud collects behavioural events from web and mobile surfaces, builds predictive audiences, and fires campaign triggers based on event rules or machine-learning-driven propensity scores. The Composable Digital Experience Platform can surface Netcore-driven personalisation recommendations within page components, keeping the display layer responsive to the same user signals that drive off-site messaging.

Netcore Cloud with Laioutr

Netcore Cloud is planned for the Laioutr App Store. Once available, teams will be able to synchronise Netcore Cloud audience data with frontend component configurations, reducing the gap between campaign targeting and on-site content delivery.

Related

Explore Composable Digital Experience Platform · Content Management · Personalization.