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Financial Services & Insurance

Campaigns and markets at the pace of your product

You ship product in weeks and the website cannot be the part that lags. Laioutr sits as the frontend layer on top of your core system, your onboarding flow and your CMS, so growth and marketing build pages themselves. A new market is a variant of the same storefront.
Campaigns and markets at the pace of your product

How FinTech, direct banks & neo-insurers companies grow with Laioutr

  • 1.2 s
    median LCP
  • < 14 days
    median migration time
  • ~65%
    shorter time-to-launch for landing pages

The challenges in FinTech, direct banks & neo-insurers

Direct banks, neo-insurers and fintechs have no branch to absorb a weak page. The website is the sales floor, and the application flow starts right behind it.

At the same time the product team is busy with the core product. Every landing page, every pricing change and every market launch pulls engineering time away from it.

  • Marketing consumes engineering time

    Every campaign page costs sprint capacity that belongs to the product. In the end the roadmap competes with growth.

  • Drop-off before the application

    If the product page is slow on a phone, nobody reaches onboarding. Here load time is conversion.

  • A new market means a new frontend

    Another country brings language, currency, pricing and its own mandatory disclosures. Copied storefronts drift apart sooner or later.

  • Disclosures scattered through the code

    Product information documents, price lists and notices sit in templates. Changing one means search, edit, deploy.
Conversion

From the product page into the application

Product, price, terms and the next step sit on one page, in the order the decision actually follows.

Account tiers, plans and add-ons come out of one comparison component. A price change is a data field, not a ticket.

The entry into account opening or the application journey sits in the page flow and carries the selection along. The switch does not feel like a different product.

Price lists, product information documents and notices come from the system where they are maintained. Change them there and they change everywhere.

Built with
Scale

Markets and languages from one storefront

Another market is a variant, not a second project. Shared structure, local content.

Languages and markets hang off the same storefront. What applies centrally is maintained once, what applies locally stays local.

Landing pages, tests and campaign pages get built by the growth team from existing sections. Engineering stays on the product.

Compliance and legal review the preview before a page goes live. Your approval workflow stays yours, the tool is the same for everyone.

Built with
Performance

Fast on the phone, visible in search

Delivered from the edge, images through the image CDN, scripts through apps instead of the template.

Most of your traffic arrives on a phone. Pages from the cache and images at the right size keep load time short.

A/B tests run through connected tools on the sections you already have. A variant is a configuration instead of a branch.

Product, comparison and guide pages hang off one structure that produces sitemap, metadata and internal links.

Built with
Integration

Connects with your existing systems

  • Contentful
  • Commercetools
  • Usercentrics
  • AB Tasty
  • Amplitude
  • Laioutr SEO

Most of you run a core system for accounts or policies, an onboarding flow and a headless CMS, plus consent, analytics and testing. All of it connects to the frontend as apps from the App Store.

Where a product catalog with pricing and add-ons joins the stack, commercetools is the case we see most often.

Get started faster

With templates for your industry

  • Our UI Growth Kit for B2C

    The all-rounder for classic consumer shops: heroes, product sliders, content and conversion sections.
    View Growth Kit
  • Frontend Blueprints for Financial Services & Insurance

    Frontend Blueprints for Financial Services & Insurance

    Proven reference architectures and page blueprints that take typical B2B and D2C scenarios live in days instead of weeks.
    Discover Blueprints

Resources for FinTech, direct banks & neo-insurers

Frequently asked questions about Laioutr for FinTech, direct banks & neo-insurers

No. The flow stays where it is. Laioutr leads into it, hands over the selection and keeps the transition in the same design.

Median LCP is 1.2 s. That matters most on mobile, where most applications start.

Median migration time is under 14 days, because blueprints and UI growth kits take care of the start. Connecting your core systems runs in parallel.

A market is a variant of the same storefront, with its own language, pricing and mandatory disclosures. You do not copy a second frontend.

Yes. Your testing tool connects as an app and works on the same sections.

Book a demo mobile
Strategy call

Ready to turn your frontend into a control layer?

Show us your stack, your roadmap, your replatforming scenario, and we'll show you how Laioutr fits, what it costs, and how fast you go live.

"After 30 minutes, we knew Laioutr makes our replatforming feasible." - Daniel B., CEO, hygibox.de

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