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Travel, Hospitality & Experiences

Win more direct bookings without touching your PMS

Laioutr sits as the frontend layer on top of the systems your property already runs: PMS, channel manager, booking engine and CMS. Room categories, rate plans and packages come from those systems, and your team builds the pages in a visual editor. New offers go live when the season needs them.
Win more direct bookings without touching your PMS

How Hotels & hotel groups companies grow with Laioutr

  • 1.2 s
    median LCP
  • < 14 days
    median migration time
  • ~65%
    shorter time-to-launch for landing pages

The challenges in Hotels & hotel groups

The booking engine is rarely the problem. Everything in front of it is: room pages, packages, spa, meetings, the story of the region. That is where a guest decides between booking direct and going back to a metasearch result.

Then there is the system side. PMS, channel manager and booking engine each speak their own language, and every website change turns into a ticket with an outside agency.

  • The booking engine feels like a different site

    Guests drop into a foreign layout halfway through the booking path. Trust and conversion break at exactly that seam.

  • Room categories and rate plans live twice

    What you maintain in the PMS gets typed into the website again. Prices, amenities and availability drift apart over time.

  • Every season start waits on a developer

    Early bird, spa weeks, holiday packages: each campaign page is a ticket. The best booking window closes before the page is live.

  • The mobile path feels slow

    Image heavy room pages load slowly on phones, and that is where most guests start. Every extra second costs direct bookings.
Booking path

One path from the room page to the confirmation

Your booking engine stays where it is. Laioutr puts the surface on top, so room categories, rate plans and availability show up in your own design.

Categories, amenities and images arrive through an app from your PMS or booking engine. You maintain them once and the site follows.

Early bird, half board, weekend package: every rate plan renders as its own card, with the conditions your system already holds.

Occupancy calendars and remaining rooms sit right on the room page. Guests see early whether their dates work.

Built with
Editorial

Your own team builds the seasonal pages

Packages, spa weeks and meeting offers are built in the visual editor. A new landing page does not need a developer.

The tourism growth kit gives you finished sections to assemble an offer page. Early bird can be online the day you decide on it.

Groups run each property as a variant of the same storefront. Shared sections stay central while each house maintains its own content.

English, German and any further market run as variants of one page. Translations attach to the section, not to a copy of the website.

Built with
Visibility

Fast pages that hold up in search and metasearch

Hotel pages are image heavy by nature. Laioutr serves them from the edge and resizes every photo through an image CDN.

Rooms, spa and restaurant sell on photography. The image CDN delivers the right size per device with no manual export work.

Room pages, packages and regional content get their own URLs and clean metadata, which feeds organic direct bookings.

Analytics, consent and A/B testing hang off the frontend as apps. You can see which offer page actually books.

Built with
Integration

Connects with your existing systems

  • Hygraph
  • Shopware
  • Usercentrics
  • Google Analytics 4
  • Bynder
  • Laioutr SEO

Hotels rarely run a classic commerce backend, but almost all of them sell vouchers, packages or merchandise through a shop. Common choices are Shopware and Shopify. Both connect as an app, and so do your PMS, channel manager and booking engine.

Everything else sits in the App Store: CMS, consent, analytics and image management. Adding a system later does not mean rebuilding the site.

Get started faster

With templates for your industry

  • Our UI Growth Kit for Tourism

    Building blocks for tourism and hospitality: destinations, experiences and location-based content.
    View Growth Kit
  • Frontend Blueprints for Travel, Hospitality & Experiences

    Frontend Blueprints for Travel, Hospitality & Experiences

    Proven reference architectures and page blueprints that take typical B2B and D2C scenarios live in days instead of weeks.
    Discover Blueprints

Resources for Hotels & hotel groups

Frequently asked questions about Laioutr for Hotels & hotel groups

No. Laioutr is the frontend layer on top of the systems you already run. Your PMS, channel manager and booking engine stay and connect through apps.

A migration takes under 14 days in the median. After that your team builds pages without waiting for a release.

Yes. Pages are composed in a visual editor from a shared component library, which cuts time-to-launch for landing pages by around 65 %.

Each property is a variant of the same storefront. Design and central sections stay shared, while room categories, rate plans and local content stay with the house.

Content and URLs carry over, and redirects are part of the migration. The visibility of your room and offer pages stays intact.

Your consent tool connects as an app and runs before any tracking fires. Analytics and tag manager only start after the guest agrees.

Book a demo mobile
Strategy call

Ready to turn your frontend into a control layer?

Show us your stack, your roadmap, your replatforming scenario, and we'll show you how Laioutr fits, what it costs, and how fast you go live.

"After 30 minutes, we knew Laioutr makes our replatforming feasible." - Daniel B., CEO, hygibox.de

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